Capitalizing on the growing fuzziness between socializing and buying is the idea behind another new Wet Seal tool called Shop With Me, which Kubo (The Wet Seal, Inc. CIO) describes as "WebEx on steroids."..."Shoppers can see our entire web site...whereas other solutions allow users only to trade single items with each other. It also offers great interaction capabilities -users can circle merchandise, make notes and suggestions - just like in a real shopping experience."
The customer appeal of Wet Seal's social and mobile applications is obvious, and the benefits for the company are enormous, starting with data collection. Recording all user sessions from the Shop With Me tool helps the company garner a trove of information.
Amy Roach Partridge, free-lance writer for ApparelMag.com
The Wet Seal customer likes to shop together and now can do so online. The technology Sesh provided will aid in building stronger online sales and further affinity for the Wet Seal brand.
Ed Thomas, CEO and President of WetSeal.com (selected as a Hot 100 2009 Web site by Internet Retailer)
Sesh enables customers to interact live as if face to face, creating social bonding and trust. The more intimate the sharing experience, the more infectious excitement about products becomes, which leads to increased conversion and sales.
Charles Hachtmann, Co-Founder and CTO of Novica.com (selected as a Hot 100 2009 Web site by Internet Retailer)
I've never seen anything like it. Sesh is a home run!
Phil Arcidiacono, VP of SuperWarehouse.com; former VP of Buy.com and former Director at Newegg.com
Many, many companies have attempted to create this experience, but they've all fallen short on making it truly seamless for the customer to join. The Sesh answer is nothing short of beautiful!! Why don't all purchases happen online? Clearly- the 'personal guidance' available inside a brick and mortar store is a huge reason. Sesh is smashing the nail on the head by empowering retailers to offer that same 'personal guidance'
in an online environment!
Mark Ripley, Cabinet-Tronix.com
I'm blown away. You've nailed it!
Spencer Young, Owner of CityLightsCollectibles.com
Sesh stood out at the Plug and Play Expo in Sunnyvale, Calif...Sesh's main concern is to give shopping sites a shot of personality--the kind of information and human touch that bring questing customers into brick-and-mortar stores… If Sesh is successful in marketing this technology to online stores, it's a feature that could convert a lot of those late-blooming e-shoppers who resist impersonal experiences.